Campaign Resources
Below are the creative materials available for the 'Don't Be A Tosser' statewide campaign.
This campaign ran from June until September 2008, with a folow up study conducted in February 2008, however these materials are licensed for use for five years and can be used across your municipality to prevent butt litter.
Have fun mixing and matching materials to create the right mix for your municipality!
2008 Don't Be A Tosser Anniversary Information
Information Sheet for Pubs and Clubs (319KB)
Anniversary Letter to Local Government (35KB)
'Tosser' Anniversary Media Release Template (27KB) Please note that the media release is for internal publications, local media and newsletters only.
Need more 'Tosser' resources?
If you would like some more tee-shirts, posters or personal ashtrays to support a 'Tosser' program you are running, please click on the link below and email the Litter Champion as follows:
- Brief scope of your project
- The item(s)
- The number(s) you require
- Clear postal address and contact person
Email to: abby.rees@litter.vic.gov.au
Here are some images you may like to use to add to your website or publication:

Licensed Premises Information Kit
Four Steps to Control Butt Litter (179KB)
Licensed Premises Introductory Letter (1.54MB)
Which Butt Bin is Right For Me? (1.51MB)
Butt Bin Rebate Scheme (3.04MB)
Application Forms for Butt Bin Rebate Scheme (2.97MB)
Preventing Butt Litter (2.96MB)
Engaging Staff and Customers (2.95MB)
Promotional Material
The size of the files for the promotional material is quite large. Some of the materials are available to download below, however the material is available in CD format with the printed version of the Cigarette Butt Litter Prevention Kit. To receive a copy of this kit, please email the Litter Champion and include your address and contact details.
Tosser Bumper Sticker (2.49MB)
Tosser Licensed Premises Front Door Sticker (1.98MB)
Tosser Press Advertisement 40x35 (669KB)
Tosser Press Advertisement 150x110 (5.1MB)
Tosser_Sticker_(105x148).pdf (4.36MB)
Media Releases
The templates below provide you with a framework form which you can tailor your own council or regional media release.

